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The FRAME Hotel

4.0 star property
VIP Access

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Photo gallery for The FRAME Hotel

Enjoy a serene tea on the balcony with a view of the historic building's iconic dome.
Relax in a stylish seating area with a bench and table, offering a view of the street outside.
Relax in comfort with a large bed, vibrant artwork, and a mirror.
Stunning spiral staircase leads to a view of the sky within a circular structure.
Experience the sleek, contemporary lobby with a central staircase, reception desk, and decorative wall sconces.

Reviews

9.6 out of 10
Exceptional

Popular amenities

  • Bar
  • Pet-friendly
  • Room service
  • Laundry
  • Housekeeping

Explore the area

Map
Via Panzani 2, Duomo, Florence, FI, 50123
  • Cathedral of Santa Maria del Fiore
    ‪3 min walk‬
  • Ponte Vecchio
    ‪8 min walk‬
  • Uffizi Gallery
    ‪9 min walk‬
  • Florence (FLR-Peretola)
    ‪8 min drive‬
VIP Access
Curated for quality and service, VIP Access stays consistently receive our highest guest ratings.
  • Expect exceptional service
  • Extra savings and perks for BONUS+ members
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Room options

View all photos for Economy Room, 1 Large Single Bed

Relax in a serene space with a large bed, vibrant artwork, and a window with a view.

Economy Room, 1 Large Single Bed

8.0 out of 10
Very good
(1 review)
  • 13 sq m
  • Sleeps 2
  • 1 Large Twin Bed

View all photos for Suite

Relax in this stylish room with a large bed, coffee machine, and wall-mounted artwork.

Suite

8.8 out of 10
Excellent
(6 reviews)
  • 26 sq m
  • Sleeps 4
  • 1 Queen Bed and 1 Double Sofa Bed OR 2 Large Twin Beds and 1 Double Sofa Bed

View all photos for Queen Deluxe

Relax in comfort with a large bed, vibrant artwork, and a mirror.

Queen Deluxe

9.2 out of 10
Wonderful
(5 reviews)
  • 18 sq m
  • Sleeps 3
  • 1 Queen Bed OR 1 Queen Bed and 1 Twin Sofa Bed

View all photos for Suite, Terrace

Contemporary hotel room with a large bed, framed artwork, and a sleek staircase leading to an upper level.

Suite, Terrace

10.0 out of 10
Exceptional
(2 reviews)
  • 50 sq m
  • City view
  • Sleeps 6
  • 2 Queen Beds and 1 Double Sofa Bed

View all photos for Deluxe Room

Relax in a spacious room with a large bed, a comfortable seating area, and a wardrobe with a mirror.

Deluxe Room

9.8 out of 10
Exceptional
(8 reviews)
  • 18 sq m
  • Sleeps 3
  • 1 Queen Bed

View all photos for SUITE GIOCONDA

Experience the iconic Mona Lisa in a serene hotel room with a comfortable bed and a view.

SUITE GIOCONDA

10.0 out of 10
Exceptional
(1 review)
  • 25 sq m
  • 1 bedroom
  • Sleeps 3
  • 1 Queen Bed and 1 Twin Sofa Bed

View all photos for Superior Double or Twin Room

Relax in a stylish room with a large bed, wall-mounted artwork, and a window with curtains.

Superior Double or Twin Room

9.0 out of 10
Wonderful
(8 reviews)
  • 15 sq m
  • Sleeps 2
  • 1 Queen Bed OR 2 Twin Beds

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About this property

The FRAME Hotel

Family-friendly hotel with a 24-hour front desk and a coffee shop
This smoke-free hotel features a bar/lounge, a snack bar/deli, and a coffee shop/cafe. WiFi in public areas is free. Other amenities include coffee/tea in a common area, concierge services, and dry cleaning.
The FRAME Hotel offers 24 air-conditioned accommodations with minibars and espresso makers. 40-inch Smart televisions come with digital channels. Bathrooms include bathrobes, slippers, bidets, and complimentary toiletries.

This Florence hotel provides complimentary wireless Internet access. Business-friendly amenities include desks, safes, and phones. Additionally, rooms include coffee/tea makers and hair dryers. A nightly turndown service is provided and housekeeping is offered daily.

The recreational activities listed below are available either on site or nearby; fees may apply.
Our customers tell us they can't get enough of The FRAME Hotel's great location. During your stay, you're just a quick walk from Cathedral of Santa Maria del Fiore. Free WiFi in public areas, a bar, and a coffee shop/cafe are available. This property offers pet-friendly amenities like food and water bowls.
  • Free WiFi
  • Grab something to eat at the coffee shop/cafe or stop for a drink at the bar/lounge
  • Buffet breakfast served daily for a fee
  • Services include dry cleaning/laundry, a concierge, and tour or ticket assistance
  • Guests have great things to say about the clean accommodations and the local sightseeing
  • Just a 4-minute walk from Cathedral of Santa Maria del Fiore and 9 minutes by foot from Ponte Vecchio
  • Airport shuttle service available for a fee
  • Cats and dogs welcome for a fee (restrictions apply)
  • Pet-friendly amenities are available, including food and water bowls
Along with a coffee shop/cafe, there's a snack bar/deli on site. You can enjoy a drink at the bar/lounge. WiFi is free in public spaces. An airport shuttle (available 24 hours) is available for a fee. A vending machine, multilingual staff, and tour/ticket assistance are also featured at the family-friendly The FRAME Hotel.

This 4-star Florence hotel is smoke free.

For a fee, guests can enjoy buffet breakfast daily from 7:30 AM to 11:00 AM.
Room service (during limited hours) is available.
A hosted evening meal is available for a surcharge daily. Reservations are required.

Languages

Arabic, English, French, Italian, Romanian, Spanish

Property amenities

Internet

  • Available in all rooms: Free WiFi
  • Available in some public areas: Free WiFi

Parking and transport

  • Offsite parking available from 7:00 AM to midnight (EUR 30 per night)
  • 24-hour return airport shuttle on request for a surcharge
  • Onsite parking options include a garage

Food and drink

  • Daily buffet breakfast available 7:30 AM to 11:00 AM for a fee: EUR 20 for adults and EUR 10 for children
  • A bar/lounge
  • A coffee shop/cafe
  • Coffee and tea in common areas
  • Hosted evening meal available daily for a fee of EUR 30; reservation required
  • Snack bar/deli

Family friendly

  • In-room babysitting
  • Laundry facilities
  • Snack bar/deli
  • Soundproofed rooms

Conveniences

  • 24-hour front desk
  • Laundry facilities
  • Luggage storage
  • Safe at front desk
  • Vending machine

Guest services

  • Concierge services
  • Dry cleaning/laundry service
  • Housekeeping (daily)
  • Multilingual staff
  • Proposal/romance packages
  • Tour and ticket assistance
  • Turndown service

Accessibility

  • If you have requests for specific accessibility needs, please contact the property using the information on the reservation confirmation received after booking.
  • Lift (74 centimetre wide door)
  • Visual alarms in hallways
  • Well-lit path to entrance
  • Wheelchair accessible (may have limitations)
  • Wheelchair-accessible concierge desk
  • Wheelchair-accessible lounge
  • Wheelchair-accessible path to lift
  • Wheelchair-accessible registration desk
  • Wheelchairs on site

More

  • Smoke-free property
  • Tuscan architecture

Room amenities

Bedroom

  • Bedsheets provided
  • Blackout drapes

Bathroom

  • Bidet
  • Dressing gowns
  • Free toiletries
  • Hair dryer
  • Slippers
  • Toothbrush and toothpaste (on request)
  • Towels provided

Entertainment

  • 40-inch smart TV with digital channels

Food and drink

  • Champagne service
  • Coffee/tea maker
  • Electric kettle
  • Espresso maker
  • Limited room service
  • Minibar

More

  • Air conditioning
  • Desk
  • Heating
  • Phone
  • Safe
  • Soundproofed rooms

Policies

Check-in

Check-in start time: 3:00 PM; Check-in end time: midnight
Late check-in subject to availability
Minimum check-in age: 18

Check-out

Check-out before noon
Contactless check-out available

Special check-in instructions

This property offers transfers from the airport (surcharges may apply); guests must contact the property with arrival details before travel, using the contact information on the booking confirmation
Guests must contact the property in advance for check-in instructions; front desk staff will greet guests on arrival at the property
To make arrangements for check-in please contact the property at least 24 hours before arrival using the information on the booking confirmation
Guests booked in Half Board rates receive set menu dinner for guests age 15 and older in the booking. Dinner is provided by the restaurant next door, served in the hotel. Dinner fees for children age 14 and younger are collected at the property.

Access methods

Staffed front desk

Pets

  • Pets: EUR 10 per pet, per night
  • Only dogs and cats are allowed
  • Maximum 1 pets
  • Food and water bowls are available
  • Restrictions apply
  • For more information, you can reach out to the property at the number on the booking confirmation
  • Service animals are exempt from fees

Children and extra beds

  • Children are welcome.
  • Kids stay free! One child 6 years old or younger stays free when using existing bedding.
  • Rollaway/extra beds are not available.

Payment types at the property

Important information

Fees

Guests will be asked to pay the following charges at the property:

  • A tax is imposed by the city: EUR 7.00 per person, per night, up to 7 nights

We've listed all charges provided to us by the property.

Optional extras

The fees and deposits listed below will be charged at the time of service, check-in, or check-out.

  • Fee for buffet breakfast: approximately EUR 20 for adults and EUR 10 for children
  • Airport shuttle fee: EUR 50 per person (one-way)
  • Airport shuttle fee per child: EUR 50 (one-way)
  • Nearby parking fee: EUR 30.00 per night (492 ft away; open 7:00 AM to midnight)
  • Pet fee: EUR 10 per pet, per night
  • Service animals are exempt from fees
  • Hosted evening meal: EUR 30

This may not be a comprehensive list. Fees and deposits are subject to change and might not include tax.

You need to know

This property is managed by a professional host. The provision of housing is linked to their trade, business, or profession.
Extra-person charges may apply and vary depending on property policy
Government-issued photo identification and a credit card, debit card, or cash deposit may be required at check-in for incidental charges
Special requests are subject to availability upon check-in and may incur additional charges; special requests cannot be guaranteed
This property accepts credit cards, debit cards, and cash
Safety features at this property include a smoke detector and a security system
Please note that cultural norms and guest policies may differ by country and by property; the policies listed are provided by the property
The FRAME Hotel offers transfers from the airport (fees may apply). Please contact the property at the number on the booking confirmation with your arrival details prior to travel. To arrange for check-in, guests must contact the property at least 24 hours prior to arrival using the information on the booking confirmation. Guests must contact the property in advance for check-in information. Front desk staff will greet guests on arrival at the property.
Property Registration Number IT048017A19ICEWVFV
If you cancel your booking, you'll be subject to the host's cancellation policy. In accordance with EU regulations about consumer rights, property booking services are not subject to the right of withdrawal.

We should mention

  • All guests (including children) need to be present at check-in to show their government-issued photo ID or passport.
  • Onsite cash transactions can't exceed EUR 5000, due to national regulations. For more details, please contact the property using information in the booking confirmation.
  • One child 6 years old or younger stays free in the same room as the parent or guardian when using existing bedding.
  • Registered guests are the only ones allowed to be in guestrooms.
  • To make arrangements to bring your pet, contact the property directly at the number on your booking confirmation (please see the Fees section for related charges).

National rating

This property has received its official star rating from the local rating authority.

Property is also known as

FRAME Hotel Florence
FRAME Hotel Florence
FRAME Hotel
FRAME Florence
Hotel The FRAME Hotel Florence
Florence The FRAME Hotel Hotel
Hotel The FRAME Hotel
The FRAME Hotel Florence
FRAME
The FRAME Hotel Hotel
The FRAME Hotel Florence
The FRAME Hotel Hotel Florence

The FRAME Hotel Reviews

Reviews

9.6

Exceptional

Rating 10 - Excellent. 453 out of 549 reviews
Rating 8 - Good. 72 out of 549 reviews
Rating 6 - Okay. 13 out of 549 reviews
Rating 4 - Poor. 8 out of 549 reviews
Rating 2 - Terrible. 3 out of 549 reviews

9.8/10

Cleanliness

9.8/10

Staff & service

9.2/10

Amenities

9.6/10

Property conditions & facilities

9.4/10

Eco-friendliness

Reviews

10/10 Excellent

Elena

Stayed 3 nights in Apr 2025

10/10 Excellent

Andrew

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

Great hotel and centrally located.

Lovely hotel for a 2 night stay in Florence. We had room 101, which although may appear small is comfortable, well kitted out and beautifully decorated. Hotel is centrally located and just a 3 min walk from the main area.
Stayed 2 nights in Apr 2025

10/10 Excellent

Verified traveller

Travelled with group
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 7 nights in Apr 2025

10/10 Excellent

Zelinda

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 2 nights in Apr 2025

10/10 Excellent

Alex

Stayed 6 nights in Apr 2025

10/10 Excellent

Alex

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
This is Florence, so naturally everything has its roots in history in some way. But The Frame has its own little claim to fame, which adds charm. In practical sense, it’s close to everything (but everything is close to everything here), breakfast option is of great help if for medical reasons you need to eat regularly. Staff is super-nice, their recommendations for places to eat and spots to see were always spot on. We all loved our stay!

10/10 Excellent

Brandon

Travelled with family
Liked: Cleanliness, staff & service, property conditions & facilities, room comfort

All as Advertised. Wonderful

This hotel is everything they advertise that they are. There is absolutely nothing that we would change about our recent stay. We will be staying here the next time we are in Florence. Grazie Mille to the staff!
Stayed 4 nights in Apr 2025

10/10 Excellent

Tricia

Stayed 2 nights in Apr 2025

10/10 Excellent

Ryan

Stayed 3 nights in Apr 2025

10/10 Excellent

Erendira

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
We enjoyed our stay here very much. The rooms are very comfortable and modern. The staff was very friendly and welcoming! The location is also very convenient. In between the train station and the main attractions.
Stayed 1 night in Apr 2025

10/10 Excellent

Dharpan

Stayed 3 nights in Mar 2025

10/10 Excellent

Nam

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Ottimo
Stayed 5 nights in Mar 2025

10/10 Excellent

Hanh

Travelled with partner
Liked: Staff & service, amenities, property conditions & facilities
We very much enjoyed our stay. The room and bathroom were spacious and clean
Stayed 3 nights in Mar 2025

10/10 Excellent

Johnelle

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Beautiful property. The staff were all friendly and helpful. The hotel is filled with a custom collection of Mona Lisa inspired art. If you’re lucky, you too may find yourself staying in the very room the stolen painting was recovered from!
Stayed 1 night in Mar 2025

10/10 Excellent

Anis

Travelled with family and small children
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Nice boutique hotel, Well maintained. We stayed at the family suite and it was very good and spacious. Decent options at the breakfast. The location is very good and walkable to attractions easily and lot of food options.
Stayed 2 nights in Mar 2025

10/10 Excellent

Bernd

Stayed 1 night in Mar 2025

8/10 Good

Sheila

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 4 nights in Mar 2025

10/10 Excellent

Carlos, Durham

Travelled with partner
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Great staff, super friendly and helpful and excellent location in the middle of Florence!
Stayed 1 night in Mar 2025

10/10 Excellent

manolo

Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Stayed 2 nights in Mar 2025

10/10 Excellent

RosaSung

Liked: Cleanliness, staff & service, property conditions & facilities, room comfort
Stayed 1 night in Mar 2025

8/10 Good

Hamawatie

Stayed 1 night in Feb 2025

10/10 Excellent

Mary

Travelled with group
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
Stayed 2 nights in Feb 2025

10/10 Excellent

Joe

Travelled with family
Liked: Cleanliness, staff & service, amenities, property conditions & facilities
The hotel located in a great neighborhood close to everything shops and historic buildings
Stayed 1 night in Feb 2025

10/10 Excellent

Derien

Liked: Cleanliness, staff & service, property conditions & facilities
The bath was the best part for me. The staff was amazing especially the cleaning staff!
Stayed 5 nights in Jan 2025

10/10 Excellent

Chihlun

Stayed 4 nights in Jan 2025